Our first responsibility is to our customers

In meeting our customer needs, everything we do must be of high quality

Our dealing must be ethical and of the highest standard

We must do what is right for our customers and their business at all times

We are responsible to our employees, the men and women who work with us throughout the world. We must respect them and recognize their merit

They must have a sense of security in their jobs

Compensation must be fair and adequate, and working conditions clean, orderly and safe

Employees must feel free to make suggestions and complaints

There must be equal opportunity for employment, development, and advancement for those qualified

We must provide competent management, and their actions must be just and ethical

We are responsible to the communities in which we live and work and to the world community as well

We must be good citizens – support good work and charities and pay our taxes

Our final responsibility is to our shareholders

Business must make a sound profit

We must experiment with new ideas

Reserves must be created to provide for adverse times

When we operate according to these principles, the shareholders should realize a fair return